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Copyrights Are Not for Copying, Trademarks Are Not for Trading |
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Written by NFIB.com
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Monday, 05 November 2007 |
Picture this: In a moment of creative genius, you invent the most descriptive, persuasive and proactive copy to promote your small business and, in your excitement, you describe it verbatim to a colleague in a cell phone conversation while drinking coffee in a public café. Unbeknownst to you, your biggest competitor and a well-known sneak, was enjoying some java in the booth next to yours. He listened intently as you described your idea in detail, and before the week was out, his latest campaign ad featured your stroke of creative genius.
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Last Updated ( Saturday, 12 July 2008 )
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